Passion for materials accompanied Salvatore Ferragamo’s work right from his early days in the 1920s. For the Founder, any material, even the most modest and apparently unsuitable for a luxury business, could be brilliantly and creatively adapted when the ideas, which are linked to the materials, are driven by limitless technical and innovative ability. This vision has been recently consolidated by the Group, which started to manufacture products using organic cotton, responsibly sourced viscose and recycled and regenerated materials such as nylon, polyester, wool,and cashmere, aiming at fostering circular economy and introducing responsible, innovative, and high-quality materials. The innovation has also encompassed the introduction of chrome and metal free leather and the use of soles made of leather tanned according to the highest environmental standards, to lower its overall impact on the planet.